Personal Brand – do you have one? How can you create one? This is a big topic, so let’s start with a small part – Your ‘Anthem’. Your Anthem is a short phrase, just 2-3 words, that describes who you are when you’re “at your very best”. This Anthem will allow you to introduce yourself in such a way as to create an unforgettable connection, and help others understand what you have to offer. This is also a new idea for me, so for now my Anthem is “Leadership Development Focused”. What’s YOUR Anthem?